The brief
Using animation to crack a tough market.
Safe Security Services were looking to create a 2d animation video that outlined to potential customers what they did. This would need to show their specialities and the ways in which safes are tested. They were looking for a video that would breathe life into the subject of safes and get across the personable culture of the business. They wanted bright colours, interesting characters and hints of humour.
What we did
We took the brief and the script that Safe Security Services provided and got to work with our ideas, asset creation and storyboarding. Once these were created and approved we were able to begin the animation process. Bringing the characters and scenes to life. By combining this with music and voiceover we were able to give the right information and create the right mood for the project.
The technical
Kick-off meeting
Story development
Asset creation
Storyboarding
Animation
Voiceover
Music licensing
Shorter cuts
The result
By introducing characters and colourful environments, we were able to create a film that looked beyond the product. Giving people an insight into working with Safe Security Services. It also helps potential customers to understand the various processes that are in place to make sure that they get the best possible product. This video is a way of bridging the gap between customer and supplier, and the beginning of an ongoing relationship between the two.
