The Cost of Animation vs Filming: Which Is More Budget-Friendly?

A behind the scenes imagery from one of our charity video shoots

The Cost of Animation vs Filming: Which Is More Budget-Friendly?

When planning a video production project, one of the biggest questions is: should we go with live-action video or animation? And, of course, the follow-up question—how much will it cost? Let’s break down the expenses of both and figure out which one gives you the best bang for your buck.


Why Do Film and Animation Cost What They Do?

At first glance, animated videos might seem like a pricey option, but live-action video production comes with its own set of costs too. However, both can be tailored to different budgets depending on the approach taken.

  • Live-action filming can range from a simple one-camera shoot with minimal crew to a full-scale production with multiple locations and actors.
  • Animated video production varies as well—from quick, snappy motion graphics to detailed character animation, allowing flexibility in budget and style.

Both formats require skilled professionals, but modern technology and streamlined workflows make high-quality video content more affordable than ever. The key is to focus on what’s needed to tell your story effectively without overcomplicating the process.


The Cost Considerations of Live-Action Video

Pros:

  • Can feel personal and engaging—real people talking to real people.
  • Great for showcasing physical locations, real-world interactions, or hands-on demonstrations.
  • Simple shoots can be done cost-effectively with a small team and minimal equipment.

Cons:

  • Costs depend on factors like actors, locations, and logistics, but smaller-scale projects can be very budget-friendly.
  • If changes are needed later, reshooting can add extra expense.

The Cost Considerations of Animation

Pros:

  • No need for locations, travel, or large crews—everything can be done remotely.
  • Highly flexible—characters, environments, and visuals can be adjusted without needing to reshoot.
  • Motion graphics and simple animations can be a very cost-effective way to communicate ideas.

Cons:

  • More complex animated videos require more time and skill, but there are options to fit different budgets.
  • If not done well, animation can feel impersonal or abstract for certain messages.

So, Which Is More Budget-Friendly?

The real answer? It depends on your project.

A straightforward live-action video shoot can be very affordable, and animated video production offers scalable options depending on the complexity needed. Rather than asking “what’s cheaper?” the better question is which format will be the most effective?

Something might seem cost-effective on paper, but if it doesn’t connect with your audience, it’s not a smart investment. The better question to ask yourself is:

  • What’s the best format for telling the strongest story?
  • Which will have the most impact on the people we’re trying to reach?

If your message is best conveyed through human emotion and real-life scenarios, live-action video production might be the way to go. If you need to simplify complex ideas or create something visually unique, animated video content could be the better fit.

Ultimately, the best choice isn’t about the cheapest option—it’s about which will get you the results you need. And that’s the best way to spend your budget.


Looking for expert advice on video production or animation? Get in touch with us at Neck of the Woods Films—we help charities and purpose-driven organisations tell their most powerful stories through video.